Nakono could not function as a research business without daily access to the many datasets included in this section.

Parameters such as population, GDP, households, mobile penetration, internet users, PC users and many more are important because they represent the foundation for any serious analysis of a market comprising the digital economy. You can download all these parameters and many others in Excel format from the Data section of TekCarta.


Whether it is sanity checking a number we have found elsewhere, calibrating a market forecast, performing quick calculations or qualifying data in a report we are writing, we find the datasets in this section absolutely essential.

These basic parameters define the boundaries of the digital economy, as it is today and how it was in the past and provide a solid foundation for any serious piece of work on the digital economy.

Key Benefits

Compared with the material that can be found on the web, the datasets contained in the Data section of TekCarta offer the following benefits:

  • Far easier than the web: The spreadsheets in the Data module are so fundamental that you might think you would be able to quickly locate and download the data on the web with a few clicks.

    If you think that the process is this simple then we invite you to try it for yourself starting with a basic parameter such as TV households. You will quickly find a few data points, but you will not find a full and complete data set, let alone one that contains complete entries for 68 countries from 2000 to 2012.

    It takes our team of professional research analysts an average of 30 person hours to curate each dataset from multiple public-domain sources: the time we have invested creating and formatting our datasets is time you will save when you need a one-click download;

  • Higher accuracy: Each dataset has been curated from multiple public domain sources (fully disclosed). We have checked the veractity of alternate sources and made corrections where needed to provide complete and consistent datasets that can be relied upon;

  • No gaps: Each dataset covers the years 2000 to 2012 and includes the same 68 countries, whose combined GDP represents over 98% of the worldwide total;

  • Extensive notes: More than just a set of numbers, we have added detailed notes including a clear definition of what the data includes and excludes, any important assumptions and methodological notes where applicable. We have gone beyond simply repeating how others have defined a specific parameter, for example GDP. Instead, we provide more detail, higher clarity and more relevance – especially for those seeking industry insight;

  • User-friendly format: You can open each dataset in a single web-page which makes it very easy for you to copy and paste the numbers into your spreadsheet. If you like, you can also download your dataset as a beautifully formatted Excel spreadsheet. Either way, you will save many hours of painstaking work.


The input data contained in the Data module has been drawn from a multitude of public domain sources, for example the IMF, World Bank, National Statistics Bodies, OECD, telecoms and media regulators and, where the information is not in the public domain, other research providers.

Taking this raw data as a starting point, our analysts then undertake a meticulous curation process where we review the numbers for completeness, accuracy and consistency.

For example, all our datasets include the same 68 countries and cover the years 2000 to 2012. So if a given data source contains gaps then we need to fill in those gaps. Also, we routinely find significant variations in the numbers provided by different information providers and so part of the curation process involves investigating and resolving the differences. It is also usual to find major errors in large datasets which we have to correct, sometimes by going back to the original source and engaging in a discussion.

Another important part of the curation process is to think carefully about the definition of the parameter and the methodology that has been used to collect the source data. You will find that all of the datasets contained in the Data module come with clear definitions and methodological notes.

Sample Content

TekCarta currently contains 33 datasets like these:

Internet Users
Internet Users

Fixed Broadband Subscriptions per Household
Fixed Broadband Subscriptions per Household